Nonprofits Digital Strategist

Grassroots Analytics (“GA”) is a political tech company dedicated to breaking down barriers in fundraising for progressive campaigns and causes. To facilitate that work, GA maintains a detailed database on more than 20 million active, left-leaning American donors, including data on net worth, ideological preferences, political donation history, non-profit donation history, demographics, and contact information. Our overall mission is to use that data to amplify forward-thinking voices, causes, and people.

On GA’s Digital Team, our team of digital experts works to democratize fundraising and set new standards for innovation. We can – and do – try something new every day, thanks to the power and scale of our database.

We’re seeking a Nonprofits Digital Strategist with the flexibility, creativity, and confidence of nonprofits experience to deliver for both peer to peer clients and full-service programs in our Digital Lab. This is a position designed for growth, as the Strategist develops a balance of independent leadership and 360º project management with a team of collaborators.

You’ll have the chance to work with a wide variety of nonprofit accounts, ranging from small, local organizations, all the way to major international organizations.

Responsibilities

• Drive the strategy and execution for nonprofit clients, across channels such as text, email, digital ads, and new digital channels
• Proactively recommend content ideas, particularly around unique deadlines and hooks for clients to maximize dollars raised and donors acquired
• Collaborate with the nonprofits team on strategy to get clients the best returns possible, and proactively come up with recommendations to maximize dollars raised and donors acquired
• Write compelling digital fundraising content in accordance with best practices
• Develop expertise in quality assurance for all outgoing client content across full-service and peer to peer
• Effectively delegate, collaborate, and communicate to balance mix of full-service and peer to peer responsibilities
• Maintain robust testing and tracking procedures to challenge assumptions and measure success
• Make innovative use of GA’s extensive database to grow lists and optimize fundraising for nonprofit clients
• Lead client communication for assigned full-service clients, building productive, proactive, informative rapport with all client contacts
• Produce, segment, and send digital fundraising content across platforms, learning use cases for each
• Establish reporting and troubleshooting processes

Qualifications

• At least 2 years of experience contributing to a nonprofit digital fundraising program
• Experience may come from a nonprofit or nonprofit-focused digital firm