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New York, United States
Source: Strava careers · View original posting
From Strava's posting. “We” and “our” refer to the employer.
Strava is the app for active people. With over 200 million athletes in more than 185 countries, it’s more than tracking workouts—it’s where people make progress together, from new habits to new personal bests. No matter your sport or how you track it, Strava’s got you covered. Find your crew, crush your goals, and make every effort count.
Start your journey with Strava today.
Our mission is simple: to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward.
Strava's Brand & Social team sets and drives the brand marketing strategy behind Strava's growth, from campaign strategy and creative production to social and partnerships. We've built our approach around a simple thesis: consistency compounds, and disciplined investment in brand awareness pays off in measurable acquisition efficiency. Heading into 2027, that means a flagship brand platform launch and a portfolio of high-stakes go-to-market moments that need dedicated, senior ownership.
As Senior Brand Marketing Manager, you'll own our flagship brand campaigns end-to-end, from brief through execution and measurement, spanning paid media, organic social, influencer marketing, and partnerships. You'll partner closely with Product Marketing, who lead our go-to-market launches, to keep brand work and launch timing moving in lockstep, and with Athlete & Community Partnerships (ACP) to bring brand strategy into athlete, creator, and community programs and amplify what they source.
Rather than managing social channels day to day, you'll brief and direct our external social and creative partners. You'll also help carry our brand platform build forward as it moves toward launch, and take ownership of major campaigns currently sitting with our Director of Brand & Social, freeing up capacity for higher-level strategy.
We follow a flexible hybrid model that translates to more than half of your time on-site in our New York City office, three days per week.
LAYIQ is an independent job-discovery service. This listing does not imply a partnership with or endorsement by the employer. Review the original posting for current details and availability.
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