layiq

/la·yiq/adjective

worthy; deserving; fitting; suitable.

A role, opportunity, or path that merits attention, time, and pursuit.

LAYIQ - Product Marketing Sr. Manager (UCAN) Programmatic Ads at Netflix

10-12+ years experience in product marketing within the programmatic advertising and/or B2B Advertising space
Extensive knowledge of the programmatic ecosystem (demand and supply side, identity, measurement) and the ability to translate technical capabilities into compelling positioning and enablement strategies
Deep knowledge of the ad-supported CTV streaming space and retail / commerce media
Exceptional communication and storytelling skills
Proven track record of leading multiple concurrent, high-visibility product launches and GTM programs from strategy through execution
Strong experience in partnering cross-functionally on product strategy, product positioning/narrative and GTM launches, with the ability to influence senior internal stakeholders and external partners
Have strategic vision that is coupled with strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines.
Experience working with agency holding companies, advertisers and technology partners in the US and/or Canada is a plus
Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $317,000.00 - $505,000.00.
Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.
Netflix is a unique culture and environment. Learn more here.
Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

Product Marketing Sr. Manager (UCAN) Programmatic Ads

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